Nestlé launches Kitkat Mini Moments Desserts in UAE

Nestlé has launched Kitkat Mini Moments Desserts in four flavours produced in the UAE.

Kitkat Mini Moments Desserts are individually wrapped mini chocolate bars featuring Cherry Brownie, Strawberry Cheesecake, Crème Brulée and Tiramisu flavours.

The new products are manufactured using 100%-certified sustainable cocoa and are available in ‘mini’ portions.

Nestlé Middle East confectionery business executive officer Simone Touma said: “For over eight decades, Kitkat has been a favourite chocolate brand among people of all ages, and to be able to launch the Middle East’s preferred dessert flavours is the icing on the cake.

“Thanks to the local manufacturing that drives innovation, Nestlé Middle East has now achieved almost 20 innovations in the region alone for confectionery products over the past five years.

“And, the launch of the new Kitkat Mini Moments Desserts has established our perpetual efforts to push our confectionery business with consistent innovations as we continue to further reduce sugar in all our products.”

Each of the new mini chocolate bars is claimed to contain less than 90 calories and the product is available in 15-bar packs.

In addition to the UAE, Kitkat Mini Moments Desserts are set to be available in Saudi Arabia, Kuwait, Lebanon, Jordan, Oman and Bahrain.

The latest launch complements the company’s Mini Moments bars featuring crispy wafers with smooth fillings that were introduced over the last three years in the Middle East.

Furthermore, Nestlé Japan recently announced plans to expand its healthcare platform to provide nutritional advice to ageing societies within the country.

Nestlé has also reportedly sold its 95% stake in its Nestlé Hulunbuir facility in north-eastern China to Chinese dairy processing firm Ningxia Saishang Dairy’s shareholder, Longhua Zhongchen Enterprise Management Consulting Centre, as part of a separate development.

The Nestlé Hulunbuir plant manufactures raw milk powder and is one of four dairy facilities operated by the company in China.