Barentz establishes JV with Tovani Benzaquen Ingredients in Brazil

Global ingredient distributor Barentz International has expanded its scope in the Latin American market by forming a new joint venture (JV) with Brazilian company Tovani Benzaquen Ingredients.

Headquartered in Sao Paulo, Tovani is a major food ingredient distributor in South America.

Tovani CEO Moses Benzaquen said: “After 25 successful years on the Brazilian market, where our company has grown steadily year by year, the time has come to take a big leap forward together with Barentz.

“Barentz, strong in both food and pharma, is the perfect partner for us, to widen and optimise our product portfolio so that we can continue to serve our customers with an even wider range of high standard ingredients.”

The partnership is expected to strengthen the presence of the two companies in the Latin American market.

Barentz CEO Hidde van der Wal said: “This is our first real entrance into Brazil, a step which fits in perfectly with our global strategy, where Latin America is an important new market.

“Brazil has recovered after some years of recession and we now see great opportunities here, both to develop the country and to grow as a company.”

Barentz entered the Latin American market in November last year and recently established a JV with Deltagen.

Going forward, Barentz intends to introduce their own produced premixes, ingredients blends and antioxidants in the Brazilian market from their newly established Vitablend facilities in the US.

Under the new partnership, the companies will also combine their expertise in product solutions for offering creative and new concepts to the food and beverage industries.

Van der Wal further added: “Tovani has a wide and experienced team of dedicated technical specialists, who offer custom-made solutions developed in their technical laboratory. This is perfectly in line with our strategy to develop more custom-made solutions.”