Ishida Europe has appointed Peter Lester as general manager of the company’s Middle East office, based in Dubai.
Peter has extensive knowledge of the food industry and in-depth experience in the design and installation of a vast number of customer projects in Europe and the Middle East and Africa, ranging from single machines for small contract packers to fitting out complete factories for blue chip customers involving the installation and commissioning of multi-line weighing and packing equipment, for a wide variety of products and applications.
Peter was one of the founder members of Ishida Europe when it was first established back in 1985 and since then has held a variety of positions within the business, including project manager and key accounts manager
"We are delighted to have been able to appoint such a hugely experienced, knowledgeable, hard working and committed person as Peter to this vital role, helping to further grow and develop the very important Middle East market for Ishida," comments Mike Heffernan, Ishida Europe’s sales director for core products.
"His wide-ranging knowledge of the Ishida product range and ability to tailor systems and equipment to meet specific production requirements will be invaluable for our customers and help to ensure we continue to deliver the highest quality service and support throughout the region."