Bolthouse Farms agrees to acquire Rousseau Farming’s carrot operations

US-based carrot grower and distributor Bolthouse Farms has signed an agreement to acquire carrot operations of Rousseau Farming Company.

According to the agreement, Rousseau Farming Company’s name for carrot operations will not be changed, and the firm will retain ownership of all of its other produce operations.

Rousseau Farming Company owner Will Rousseau said: “My family has focused on providing fresh produce for the American table for more than 125 years, and I believe partnerships like this are what will help us continue to evolve and certainly see us through another 100 years.”

Financial details of the deal have not been revealed by either company.

The deal is expected to strengthen Bolthouse Farm’s position in growing, processing and distribution of carrots business.

Furthermore, the acquisition is reported to be part of Bolthouse Farms regional strategy and ‘four corners’ growing approach that focuses on offering its customers carrots that are locally grown in the regions, including Washington, Georgia, eastern Canada, Arizona and California.

The transaction is also expected to support Bolthouse Farms’ plans for innovation in the carrot growing segment.

Bolthouse Farms CEO Jeff Dunn said: “This acquisition will help us scale to serve our customers better by bringing more fresh and healthy, locally grown carrots to them in the south-west.

“We’ve had a longstanding relationship with the Rousseau family and are committed to partnering with companies that share our core values of sustainability, product quality and customer service. We look forward to continuing to grow our businesses and support the industry together.”

The acquisition is said to be part of Bolthouse Farms long-term growth plans and also demonstrates its vision of Plants Powering People and its mission to feed and nourish people.