Ornua launches Kerrygold cheese in Singapore
Irish agri-food co-operative Ornua has enhanced its global footprint with the launch of its Kerrygold cheese in Singapore.
The company claims that its Kerrygold butter and cheese is made using milk from Irish grass-fed cows, and will be retailed at major retailers and e-commerce sites in Singapore.
It further added that its dairy products are completely natural and do not contain any artificial colours and flavours.
The product was launched on the St Patrick’s Day, and Ornua used this event to emphasise the importance of exploring new global routes to market Irish dairy products, particularly in the context of Brexit.
Ornua has been establishing its presence in the Asian markets.
In late 2015, the company took over Ambrosia Dairy, a Shanghai-based dairy manufacturer that has been supplying dairy products such as sour cream, yoghurt and speciality cheeses to the high-end retail and foodservice markets.
Over the last two years, Ornua is reported to have made significant investments in acquisitions and infrastructure developments in other international markets, including Africa, Germany, Ireland, Spain, the UK and the US.
The company has been engaged in sales and marketing of Irish dairy products on behalf of its members, which include Irish dairy processors and farmers. It exports Irish dairy products to more than 110 countries.
Image: Ornua introduces its cheese product in Singapore. Photo: courtesy of Ornua.