Cadbury to enhance production at Bournville facility in UK
Cadbury is set to expand production capacity of its chocolate factory in Bournville, UK, following a £75m investment by parent company Mondelez International.
As part of its expansion plan, the new production lines installed at the facility will manufacture Cadbury Dairy Milk Oreo and Cadbury Dairy Milk Tiffin.
Mondelez International Northern Europe president Glenn Caton said: “I am delighted that Cadbury Dairy Milk Oreo and Cadbury Dairy Milk Tiffin will be made in Bournville.
“These great tastes are the first additional products that we are welcoming to Bournville following our multimillion-pound investment in the UK. It shows that our investment has paid off and that Bournville is now competing in the Premier League of European factories.”
The facility will manufacture Cadbury Dairy Milk Oreo for the first time.
Cadbury intends to use fresh British milk to produce approximately 28 million bars a year, which will be on the shelves later this year.
The facility will also produce a recently launched limited edition Cadbury Dairy Milk Tiffin at a capacity of nearly 20,000 bars an hour.
Bournville apprentice Oliver Marnock said: “Bournville is the home of Cadbury and the heart of chocolate manufacturing, and it’s brilliant that we can now compete with overseas chocolate factories.
“I have to say I love my job, I’m learning new skills all the time and I can’t wait to start working these new Bournville bars. We are looking forward to welcoming, even more, products to Bournville in the future.”
Since 2010, Mondelez International has invested £200m in the UK manufacturing, research and innovation process, out of which £75m was invested in the Bournville factory to create four new lines to increase productivity.
The company also invested more than £18m in its Global Chocolate Centre of Excellence in Bournville and its Reading Science Centre at Reading University.
Caton added: “This announcement demonstrates two of our major strengths: bringing innovative new treats to the nation with great products like Cadbury Dairy Milk Oreo and listening to what people want, which has driven us to launch a comeback for an old favourite Tiffin.”